top of page
Mask Group.png

Hotel & Sustainable Sleeping
UX-SKILL HACKATHON SUPER X BOOTCAMP

UX, Service Design, Hotel, Case study

I was one of the teams (2 teams) that participated in the UX-SKILL Hackathon Bootcamp

by collaboration with SYN Boutique Hotel Chiang Mai and many other sponsoring companies.


Dec 2021 ( 1 month )
 

Hotel & Sustainable Sleeping

UX-SKILL x SYN BOUTIQUE HOTEL CHIANG MAI

a01.png

Image from uxskill facebook page

Project Origin

I registered, interviewed and got the opportunity to join UX-SKILL Hackathon Bootcamp which created a Sustainable Sleeping Project and collaborates between UX-SKILL and SYN Boutique Hotel and receives support from many companies.

I am chosen to join with BLUR BUT BOLD group (Blue team)

SYN BOUTIQUE HOTEL CHAING MAI

SYN Boutique hotel is a beautiful, 80 room hotel dedicated to art in the heart of Chiang Mai.

77065340_2514579742156977_6249975871575162880_n.jpg
022.png
022.png

I came in Ideate & Sketch Process

 

I came in the Ideate, Sketch process by my team use Miro, Gather Town program for communication, brainstorm, vote and create idea

03.png

Sample research & Idea

By senior research before me join this team

Senior of UX-SKILL share many idea, research (Desk research, Research Wall, Competitor) Survey, Persona, As-is user journey map, To be user journey map.

 

By at all for discussing and sketch ideas in the next step.

First work, Sketch & Ideate

My team brainstormed to find many solutions together, prioritize solutions, create a user journey map and storyboard.

After we presented in round 2 , we received a lot of feedback from

Panida Karlsson (UX & Service Designer, Brand strategy and Founder UX-SKILL in Sweden and Thailand) by specific about the flow of UJM and increased focus on sleeping. 

04.png
264530199_559966461887160_8284147139770769092_n.jpg

Image from UX-SKILL Facebook page

Mentor

Before present in round 3, both 2 team received many knowledge

by more mentors and various knowledge.

  • Accounting & Marketing
    Sittipong Lanvongsa (CMO, Thanda Thailand company)
    Nuttawut Khaewkaew (CEO & Founder, Glory Contax company)

  • Health Food
    Pathamaporn Hongsuwan (Nutrition Manager, Phyathai 2 Hospital)
    Tawatchai Wongchaiya (Family Physician, Professional Level, Ratchaburi Hospital)

 

  • Smell & Perfume
    Match Thaniya (Executive director at Thaniya & MD/CEO at MN Formula)
    Molek Chakard Chalayut (MD/CEO at MN Formula)

Screenshot (146).png
Screenshot (145).png

Service Blueprint

I got the opportunity to learn and participate for create service blueprint

by Thitima Wongchiya (Mai) who is a mentor.

Design Summary

My team design sleeping package "JUM SYN" or "จำศีล" which have a slogan is

"Change you to a new person in 7 days & You will get Sleep Life Balance"

By we have design concept is 'Local Product, Embrace of nature, Sleep life balance'

  • Physical Product
    Magical box (kits set which help customer to relax and receive effective sleeping by all product come from local place)
    Planner (Diary for mind relaxing, Suggestion trip around Chiang Mai)

     

  • 5 Senses of experience
    Decorating room, smell and perfume design, warm light,
    make Swedish bed style (warm, home concept) and other

     

  • Digital Product
    Videoask (Link from QR-Code to Videoask for connect between system and customer)
    Youtube (Suggestion of user to do product and follow steps)

Group 16531.png
b01.png

Sample presentation

b03.png

5 Days in Chiang Mai

During 5 days, my team service the guest (tester) in 3 days and we split the position and work agile process ex. service provide, check platform, offer and present sustainable sleeping service package with to guest)

About 3 Testers

  • Workaholic/ Worker human

  • Chill Style

  • The person who have knowledge of good sleeping
    (Asst.Prof.Dr.Veeranut Rojanaprapa, Life Engineer)

Everyday my team surveyed the hotel, set products in the room, decorated the room and communicated about work positions with staff of Syn hotel in the morning.

b02.png

Problem & Mentor

Both 2 team get coaching time with Panida Karlsson (Founder of UX-SKILL)

both morning and night for receive feedback and adapt to solutions.

268864071_294726165930886_9192750482883352297_n_edited.jpg

Pitching

On the last day, both 2 teams have to present the pitch desk with many directors

1. Asst.Prof.Dr.Veeranut Rojanaprapa, Life Engineer

2. Pattana Lee, MD, SYN Boutique Hotel

3. Match Thaniya, Executive director at Thaniya & MD/CEO at MN Formula

4. Molek Chakard Chalayut, MD/CEO at MN Formula

5. Panida Karlsson, UX & Service Design ,Founder UX-SKILL


 

 By the first group that focuses on the digital products and them experts for collecting, managing data and experience. And my team, we focus on the physical product “The magical box” which creates a sleeping feeling and helps to relax the mind. 

Takeaways

My team best regards to every director and Panida Karlsson, UX & Service Design ,Founder UX-SKILL for opportunity and suggestions, my team will develop for the better design.

 

Sample feedback

 

Develop surveys, analytics, personalization to create experiences, services and products that are more exclusive to customers.

 

Develop collecting the user details both during the stay, meal time period, before guests sleep and after waking up in the morning.

 

Develop and focus more details on sleep design.

 

Develop a business model from bringing this package to various hotels all over Thailand and recognize the local system and be sustainable.

bottom of page